Closewell Studio
Valecroft Cellars
$7.2M
a year
Food and hospitality
A hotel group wanted the same glass, at the same price, in every one of its forty hotels. You pull bottles off a cellar shelf onto a hotel's list, then pour any wine across all forty to see stock and price. Concept work for fictional companies.
AConsulting · four generationsConcept work
A family furniture maker was handing over after four generations. As you scroll, the Hollis family tree redraws into a company with a board, a family council and an open CEO seat, and a switch moves eight real decisions from Sunday dinner to the board. Concept work for fictional companies.
Open the live proposalThe deal
An advisory firm pitching an 18-month succession plan to a fourth-generation family business. Concept work for fictional companies.
What the buyer needed to see
A company that outlasts the family arguments, with a fair way to choose the next leader.
What we built
- A family tree that becomes the org chart as you scroll
- A switch that moves eight decisions to their new owners
- A tool that tests draft rules against arguments the family already has
- A buyout calculator that flags a pace that's too fast
The detail that does the work
The Chair gets a dial showing what she still signs alone, month by month.
Open it the way the buyer does.
This is the live proposal on a laptop, a tablet and a phone, the way each signer opens it. Tap any screen to scroll it, work the pricing or switch on the studio notes.
Concept work for a fictional company. Every proposal ships with a matching PDF.
Open full screenMore concepts
All concepts
Kilnwright Partners
Six kilns, one ledger to 2035
$5.4Mover 30 months
Consulting · six plants · Concept work
Emberline Systems
Smoke just after 1 a.m. Dispatch knows eight minutes later.
$27Mover six years
Public sector · 148 camera sites · Concept work
Shelfmark
Fourteen drawers. One library.
$9.8Mover five years
Public sector · 14 branches · Concept work
AConsulting · four generationsConcept work
A family furniture maker was handing over after four generations. As you scroll, the Hollis family tree redraws into a company with a board, a family council and an open CEO seat, and a switch moves eight real decisions from Sunday dinner to the board. Concept work for fictional companies.
Open the live proposalThe deal
An advisory firm pitching an 18-month succession plan to a fourth-generation family business. Concept work for fictional companies.
What the buyer needed to see
A company that outlasts the family arguments, with a fair way to choose the next leader.
What we built
- A family tree that becomes the org chart as you scroll
- A switch that moves eight decisions to their new owners
- A tool that tests draft rules against arguments the family already has
- A buyout calculator that flags a pace that's too fast
The detail that does the work
The Chair gets a dial showing what she still signs alone, month by month.
Open it the way the buyer does.
This is the live proposal on a laptop, a tablet and a phone, the way each signer opens it. Tap any screen to scroll it, work the pricing or switch on the studio notes.
Concept work for a fictional company. Every proposal ships with a matching PDF.
Open full screenMore concepts
All conceptsKilnwright Partners
Six kilns, one ledger to 2035
$5.4Mover 30 months
Consulting · six plants · Concept work
Emberline Systems
Smoke just after 1 a.m. Dispatch knows eight minutes later.
$27Mover six years
Public sector · 148 camera sites · Concept work
Shelfmark
Fourteen drawers. One library.
$9.8Mover five years
Public sector · 14 branches · Concept work
AConsulting · four generationsConcept work
A family furniture maker was handing over after four generations. As you scroll, the Hollis family tree redraws into a company with a board, a family council and an open CEO seat, and a switch moves eight real decisions from Sunday dinner to the board. Concept work for fictional companies.
Open the live proposalThe deal
An advisory firm pitching an 18-month succession plan to a fourth-generation family business. Concept work for fictional companies.
What the buyer needed to see
A company that outlasts the family arguments, with a fair way to choose the next leader.
What we built
- A family tree that becomes the org chart as you scroll
- A switch that moves eight decisions to their new owners
- A tool that tests draft rules against arguments the family already has
- A buyout calculator that flags a pace that's too fast
The detail that does the work
The Chair gets a dial showing what she still signs alone, month by month.
Open it the way the buyer does.
This is the live proposal on a laptop, a tablet and a phone, the way each signer opens it. Tap any screen to scroll it, work the pricing or switch on the studio notes.
Concept work for a fictional company. Every proposal ships with a matching PDF.
Open full screenMore concepts
All conceptsKilnwright Partners
Six kilns, one ledger to 2035
$5.4Mover 30 months
Consulting · six plants · Concept work
Emberline Systems
Smoke just after 1 a.m. Dispatch knows eight minutes later.
$27Mover six years
Public sector · 148 camera sites · Concept work
Shelfmark
Fourteen drawers. One library.
$9.8Mover five years
Public sector · 14 branches · Concept work
What are you bidding on?
Tell us the deal in a line. We'll read it and come back with a plan and a price.
- Live web proposal and PDF
- From $5K
- 50 percent to start
What are you bidding on?
Tell us the deal in a line. We'll read it and come back with a plan and a price.
- Live web proposal and PDF
- From $5K
- 50 percent to start
What are you bidding on?
Tell us the deal in a line. We'll read it and come back with a plan and a price.
- Live web proposal and PDF
- From $5K
- 50 percent to start